The work we did
Online shop built on WooCommerce out of the original content imported from Magento for etic-etac, specialists in personalised labels and original gifts.
The brief
etic-etac had its shop in Magento and wanted out of there without losing the catalogue or the history. It brought a difficulty of its own: almost everything it sells is personalised —names for marking clothes, shoes or belongings—, so the product is not a product, it is a product plus whatever the customer writes on it.
What we did
We imported the catalogue from Magento and rebuilt the shop on WordPress and WooCommerce, with the personalisation options built into the product page itself. Alongside the labels sits the original gift line —T-shirts, backpacks, jewellery—, run from that same catalogue.
The result
A shop out of Magento, with personalisation solved inside WooCommerce and no catalogue lost along the way.
Technical details
- Platform: WordPress and WooCommerce
- Type: online shop with personalised products
- Migration: catalogue imported from Magento
- Sector: personalised labels and gifts
